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Twenty Reasons Kids Deserve an Active Childhood


When we were kids, we climbed trees, hopped fences, and despite the bandaids on our knees, elbows and chins, just kept going. If you’re like me, you didn’t want to miss a beat. Ninety-five percent of children and youth growing up in Canada today fall short of the physical activity they need. Today I’m sharing […] Read More

Legs of sportive girl near the tennis racquet and balls

Tennis Canada Reveals New Brand and National Campaign


Fresh logo, website and PSA create new identity focusing on human side of tennis Vancouver, March 2, 2015 – Tennis Canada announced on Monday the launch of an organizational re-brand, including a new logo, website, national campaign and wider-ranging content. With two Canadians ranked inside the Top 10 for the first time ever, the success […] Read More

Kelly Photo - Brand Launch Q&A

A Year at the Helm – A Q&A with Kelly Murumets


March 2, 2015 After exactly one year under her belt as Tennis Canada’s president and CEO, Kelly Murumets has gained significant knowledge on tennis, its place in the Canadian sports landscape and the direction of the organization. With a bold and exciting new identity being revealed for Tennis Canada this week, a sit-down with our […] Read More

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The New Tennis Canada: An interview with CMO Mark Healy


As Tennis Canada unveils its new brand campaign, we asked Mark Healy, the organization’s chief marketing officer, to tell us the story behind the rebrand. Here are his thoughts on the change and what it will mean for Canadian tennis fans. What can Canadians expect from the new Tennis Canada? Healy is quick to point […] Read More

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Kids Tennis

What Is Kids Tennis?

Kids Tennis introduces the sport of tennis in a fun and interactive way and ensures immediate success for young players aged 5-10. Using modified tennis balls, racquets, nets and courts, young players are properly equipped to enjoy rallies and learn the fundamentals of the game early on. Skills are developed much quicker, allowing for an easy transition to full court. Read More

Kids Equipment Chart

Kids Tennis offers a variety of benefits primarily associated with the modified equipment used (i.e., smaller racquet, court size, decompressed balls). The proportional equipment supports the size of younger athletes and helps in the overall development of the game’s key fundamentals. Read More

Rogers Rookie Tour

The Rogers Rookie Tour is a national program designed to bridge the gap between entry-level tennis and the provincial competitive junior circuit. Prior to 2009, Rookie Tour events were met with a great deal of success in many provinces, including Ontario, British Columbia, the Prairie and Atlantic regions. Read More